Charlotte de Witte Becomes G‑Star RAW’s New Face
The Belgian techno star announces her partnership with the denim label. The news comes as her “The Resistance” EP continues to make waves.
Charlotte de Witte was unveiled as the new face of G‑Star RAW via Instagram, noting that denim has always been part of her look on stage and off. The Amsterdam‑based label, famed for raw denim, confirmed the partnership without further details, highlighting a major fashion‑techno crossover.
The deal follows the release of her “The Resistance” EP, with all proceeds pledged to nightlife advocacy, and a European tour of the same‑named audiovisual show. She also announced two nights at Ghent’s Flanders Expo on February 5‑6, 2027, featuring her first b2b with KI/KI.
